Tonight on #mochat we talked about getting clients and leads. The conversation covered a fair amount of ground, but a few points seemed to resonate with many people:

  • Cold calls/emails don’t always work. But if you do it, do your research and be polite. (@videoaaron apparently has a very nice cover letter he sends out.)
  • Keep clients happy and they might pass your name along.
  • Network with other designers!
  • Network with people in other related fields (producers, editors, colorists, post-supers…)
  • Start referring other people. It build good will and they may return the favor one day.
  • Have a strong presence online. People may find their way to your portfolio.
  • Go out and meet people face-to-face.

Read on for the full transcript and even more advice…